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Eid-el-Maulud: Rite Foods calls for peace, unity, national progress

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Rite Foods Limited, an indigenous food and beverage company, has felicitated with Muslim faithful across Nigeria as they celebrate Eid-el-Maulud, commemorating the birth of Prophet Muhammad.

The company urged Muslims to use the occasion to reflect on the values of peace, tolerance, unity, compassion and peaceful coexistence embodied in the teachings of the Prophet.

In a goodwill message, the Managing Director and Chief Executive Officer of Rite Foods, Seleem Adegunwa, called on Muslim faithful to demonstrate exemplary conduct and promote harmony as they celebrate.

Adegunwa also urged Nigerians to use the occasion to pray for the peace, unity and sustainable development of the country.

“As a company that shares in the joy of our consumers, we stand with our Muslim brothers and sisters as they mark this important moment in their faith. We hope this season brings renewed unity and progress for all Nigerians,” he said.

Also speaking, the Head of Corporate Affairs and Sustainability at Rite Foods, Ekuma Eze, said the company was delighted to celebrate important occasions with its consumers across the country.

Eze encouraged Muslim faithful to celebrate the season with family and friends, noting that Rite Foods’ portfolio of products is designed to cater to consumers across different occasions.

The company’s product portfolio includes Bigi Carbonated Soft Drinks, Bigi Premium Drinking Water, Sosa Fruit Drinks, Fearless Energy Drink, Rite Spicy Beef Sausage, Bigi Beef Sausage and Bigi Flex Sausage.

The company said its products are manufactured using automated infrastructure and technology, with continued investment in innovation and quality.

Rite Foods has also received industry recognition for its sustainability and innovation initiatives, including Outstanding FMCG Corporate Brand of the Year at the Edge Awards, as well as honours at the Sustainability, Innovation and Social Impact (SISA) Awards and the SERAS Awards.

The company reiterated its commitment to supporting initiatives that promote social cohesion, community development and sustainable growth while creating value for its consumers and other stakeholders.

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